
Bust out the 10-gallon hats and whoop it up — Jaromir Jagr is going to Big D.
On learning Jaromir Jagr signed a big one-year deal with the Dallas Stars, most hockey watchers seemed either confused (Why would the Stars bring in yet another player over 40?) or snide (Ha! Another has-been player for an irrelevant team in a city that doesn’t care anyway). As a Texan, born and bred, I get my back up when anyone starts in on our fair state. And, as a hockey fan from Texas, I feel the Northern media has once again missed the point.
The Stars are not bringing Jaromir Jagr to Big D expecting him to be what he once was. They aren’t expecting him to win any scoring races. Heck, I’d argue they aren’t even bringing him in for leadership or to share his Zen philosophy of training or eating. Dallas has secured the services of Jaromir Jagr for one reason: Star Power.
It’s no secret the Dallas Stars have suffered in recent years. Times have been hard, with the team coming oh-so-close to the playoffs and petering out at the bitter end. The reasons (excuses?) are many: Ownership difficulties, bad marketing, loss of focus, exorbitant ticket prices in a dreadful economy, and competition with collegiate and NFL football and MLB, as well as a popular championship-winning NBA team … Really, the list of the Stars’ woes seems endless.
All of these factors have contributed to the franchise’s downward spiral, but none of these has hurt more than the loss of the face of the franchise, Mike Modano. In Dallas, star power is required to get the public’s notice. It is football country and in order to turn heads away, a team needs to either win or have a true super star (preferably both). That person must have the cocky swagger we Texans like, but he also must be humble and human (see Michael Irvin, Deion Sanders, or, say, Matthew McConaughey). He needs to have a presence that demands notice and skills that make people say, “you gotta see this guy!”
Jaromir Jagr meets all of those criteria. He has the kind of personality Texans adore. He has massive talent that he attributes to a higher power. (Texans doubly love that.) He is confident in himself and his skills. He works hard. He’s personable, quirky, has a good sense of humor and is quick to laugh. And he is the kind of player who flirts with the media. He winks and smiles and teases — and Texans like their personalities big — the bigger the better.
Is he slowing down? No doubt. Will he shine like he did in his mulleted glory days? Perhaps not. But he is almost guaranteed to provide enough dazzling moments of otherworldly brilliance to get people in Dallas talking about hockey again. He is the kind of player who transcends the sport he plays. He is the kind of player people mark their calendars to come and see. He is the kind of guy you want to see before he retires.
He is what hockey in Dallas has been missing: He is a true star, now with a capital “S.”










Click on BBC World News and remember that this is just a game. Look around your city and see those less fortunate. Contemplate for a minute that you could have a disease with no hope for a cure. Imagine the many, many things that would be worse than your city losing a hockey team.





